Nielsen Ratings: Monday April 16, 2007

Ratings

By madeyoulaugh | | 5:24 pm | 0 Comments

Ratings-Tm-3-56 Monday night is dancing up a storm at the alphabet network. DANCING WITH THE STARS proved unstoppable against a slew of reruns save FOX which aired a new episode of DRIVE and pulled in a puny 2.3 average. . .looks like someone left the ebrake on that series despite the heavy promotion.

Even 24 came in a paultry third behind STARS and a new episode of TWO AND A HALF MEN. Seems the network execs at NBC will be saying “Thank god you’re gone” with the inevitable cancellation of the poorly received THANK GOD YOU’RE HERE. .. stay tuned for future newsgam on that one.

For the complete ratings from last night and who won the night (in key demos), stick around after the jump. . .

200704171714

How do I read these ratings?

A Nielsen rating may look like this:

8pm – NBC – TVgasm The TV Show – 10.0/18

Focus on the 10.0/18. The RATING, 10.0, on the left represents the actual number of households that watched a show. One rating point equals 1,102,000 households. The SHARE, 18, on the right represents the show’s proportion of the total households watching television at that time.

For example, TVgasms TV Show has a 10 rating/18 share. That means 11,020,000 households are tuned in to the show and 18% of all the households with a TV turned on are watching that show.

Ratings and Share are customarily broken down for various DEMOs — a demographic grouping of viewers, like 18-49 adults or 2-12 children or 18-34 women, etc. Advertisers, and therefore networks, covet the 18-49 adult demo, and so tend to concentrate on that number.

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