Nielson Ratings: Thursday April 19, 2007

A chance for someone else to win, since it’s not Tuesday or Wednesday night.

ABC comes in first with Grey’s Anatomy having 8.9/23. CBS had Survivor: Fiji coming in second with 4.7/13.

And tied in second place with ABC’s October Road having 4.7/13 as well. Not far behind in third was NBC’s ER having 3.8/11.

My Two Cents:

As we draw closer to the weekend, the lower the numbers will be because there are more events that take place. There’s an old 80’s song that states, “Everybodies working for the weekend…”. How true is that for the ratings business.

For the complete ratings from last night and who won the night (in key demos), stick around after the jump. . .

Nielsen Fast Nationals

From Thursday, April 19, 2007

* Signifies repeat

Who Won The Night

Nielsen Overnights

From Thursday, April 19, 2007

* Signifies repeat

Who Won The Night

How do I read these ratings?

A Nielsen rating may look like this:

8pm – NBC – TVgasm The TV Show – 10.0/18

Focus on the 10.0/18. The RATING, 10.0, on the left represents the actual number of households that watched a show. One rating point equals 1,102,000 households. The SHARE, 18, on the right represents the show’s proportion of the total households watching television at that time.

For example, TVgasms TV Show has a 10 rating/18 share. That means 11,020,000 households are tuned in to the show and 18% of all the households with a TV turned on are watching that show.

Ratings and Share are customarily broken down for various DEMOs — a demographic grouping of viewers, like 18-49 adults or 2-12 children or 18-34 women, etc. Advertisers, and therefore networks, covet the 18-49 adult demo, and so tend to concentrate on that number.