Nielson Ratings: Wednesday April 18, 2007

Is anyone surprised about FOX on a Wednesday night taking first with American Idol having 11.8/29. ABC had Lost coming in second with 5.2/14. Coming in third place was FOX’s Bones with 2.9/8 . Rounding out the forth spot was NBC’s Thank God You’re Here with 2.6/8.

My Two Cents:

I believe that no show has a chance on Tuesday and Wednesday nights with American Idol running away with it and it will probably take an act of God to keep a show on air. Not even the great NFL ratings catcher would schedule a playoff game on Tuesday or Wednesday, maybe the NHL but that is because they are whizzes at marketting.

For the complete ratings from last night and who won the night (in key demos), stick around after the jump. . .

Nielsen Fast Nationals

From Wednesday, April 18, 2007

* Signifies repeat

Who Won The Night

How do I read these ratings?

A Nielsen rating may look like this:

8pm – NBC – TVgasm The TV Show – 10.0/18

Focus on the 10.0/18. The RATING, 10.0, on the left represents the actual number of households that watched a show. One rating point equals 1,102,000 households. The SHARE, 18, on the right represents the show’s proportion of the total households watching television at that time.

For example, TVgasms TV Show has a 10 rating/18 share. That means 11,020,000 households are tuned in to the show and 18% of all the households with a TV turned on are watching that show.

Ratings and Share are customarily broken down for various DEMOs — a demographic grouping of viewers, like 18-49 adults or 2-12 children or 18-34 women, etc. Advertisers, and therefore networks, covet the 18-49 adult demo, and so tend to concentrate on that number.