Nielsen Ratings: Wednesday January 24, 2007

Ratings

By madeyoulaugh | | 10:27 am | 1 Comments

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For the complete Nielsen Ratings from last night, stick around after the jump. . .

Jan2407



How do I read these ratings?



A Nielsen rating may look like this:



8pm – NBC – TVgasm The TV Show – 10.0/18

Focus on the 10.0/18. The RATING, 10.0, on the left represents the actual number of households that watched a show. One rating point equals 1,102,000 households. The SHARE, 18, on the right represents the show’s proportion of the total households watching television at that time.

For example, TVgasms TV Show has a 10 rating/18 share. That means 11,020,000 households are tuned in to the show and 18% of all the households with a TV turned on are watching that show.

Ratings and Share are customarily broken down for various DEMOs — a demographic grouping of viewers, like 18-49 adults or 2-12 children or 18-34 women, etc. Advertisers, and therefore networks, covet the 18-49 adult demo, and so tend to concentrate on that number.

One Comment

  1. 1
    JasonR
    Posted January 25, 2007 at 12:19 pm

    Every time I see how few people are watching “Friday Night Lights” it saddens me, since it’s one of the best dramas on TV. I’m hoping NBC in the interest of having a quality drama will be patient with it and give it another season to build an audience.

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