The Best Part of Waking Up Is Apprentice In Your Cup

The Apprentice

By B-Side | | 3:26 am | 14 Comments

happy_candidatesThis week’s Apprentice was all about Taster’s Choice, and in the spirit of product placement, I decided to speak with a British accent and ask my neighbor for some spare coffee grounds. Unfortunately, a man named Barry opened the door wearing nothing but some skimpy boxers, and my lame attempt to personally resurrect the Taster’s Choice commercials ended with me shivering traumatically in my apartment. The point is, sometimes coffee can lead to bad things, and in the case of one candidate, it can lead to reality extermination. Now that’ll wake you up in the morning.Last night’s show began on a peculiar note. Gone was the ostentatious and overproduced scoring. In its wake was a gentle guitar strumming and a lonely male voice singing sorrowfully. Could it be that the producers of The OC had taken over the show? No, it was only Danny picking at his guitar and doing his best Ryan Adams impersonation. Rumor has it he was auditioning for Zach Braff’s Indie Idol. If you haven’t heard of it, maybe you’re just not in the loop. It’s indie, you know.

After the coffee shop worthy performance ended, Danny declared “We’re starting to get along!” Cut to the sound of an ominous, Jurassic Park-ish thud on the soundtrack as Net Worth returned to the apartment. Why the scary sound? Were they coming to eat the college grads? Not necessarily. But they did bring news of Brian’s crash and burn boardroom from last week. Someone said that he basically fired himself, causing a perplexed Michael from Magna to ask if Brian had actually said to himself “I’m fired!” And to illustrate his question, Michael even did the cobra thing to his own face (excuse me while I hide under my degree). Honestly, it was one of the dumber things I’d seen on this show, and yet it was incredibly funny — probably because after Michael did the hand thing, he stood blankly as if he had actually been fired.

Meanwhile, in the bedroom, Verna was still tired. Danny arrived to comfort her, but I fear that he simply undid all the careful encouragement Carolyn gave last week during their little jaunt through the Jersey ghetto. Danny called a group meeting to make sure everyone was supporting Verna. We’re all behind you, he explained. If you feel sick tomorrow, we’ll cover for you. Suddenly the polite nods came to a screeching halt as everyone raised their index fingers in quiet protest. Turns out no one would support Verna that far, and rightfully so. With nothing left to discuss, Verna threw in the towel and opted to quit. Kendra then shouted “UNBELIEVABLE!” but when her team responded with uncomfortable glares, she added “I’m still not really sure when we say it.”

And so while the loft’s populace gathered together to eat, drink and be merry, Verna quietly exited the apartment to the tune of a weepy piano. We cut back and forth between the diners and Verna, with some people like Stephanie looking back to see only the shadow of a once great fast food patron. The whole thing sort of felt like one of those Zoloft commercials. I half expected a little ladybug to go by Verna’s head, causing her to smile and attract a well adjusted Zoloft ball friend. Alas, her fatigue was too great. If only she could have some coffee. Mayhaps some Taster’s Choice?

After the commercial break, Trump bellowed out “Lead with authority!” as this week’s lesson. We then watched him in action as he questioned a room full of businessmen, including Bill Rancic whose head swiveled from side to side with a look that said “Hey, this isn’t the bathroom at all!”


rancic_lost1 rancic_lost2

Huh? What?

Returning back to the storyline, Danny called Rhona the next morning to say that Verna had quit. “Thank you. I will let Mr. Trump know that Verna has quit. Now, please head down to Times Square,” she said with the hostile precision of an automated phone system. In her defense, she had just sat through a ten minute Danny song titled “Rhona, I Wanna Phone Ya.” At Times Square, Trump greeted everyone and said that teams would be designing a marketing campaign for NesCafé Taster’s Choice. Two judges would then decide which team had created the most buzz. I personally was shocked that no cheesy buzz/coffee joke ensued. Instead, The Donald said “Taster’s Choice: It’s really good.” Yes, instant coffee is really good… in an inferior quality and taste kind of way. Trump then went on to describe Nestle by saying it was worth more than $100 billion dollars. “That’s about 96 billion more than I’m worth. And I’m not happy about that!” he joked. We then cut to Erin nearly busting out a hernia as she laughed/kissed up. It wasn’t THAT funny. Erin later explained that she just loves self-deprecating humor. That, and off camera there was this really funny mime. He did this whole escalator thing and… you just had to be there.

Anyway, Trump eventually waddled back to his limo, but not before greeting his sexay fan club which consisted of about six older ladies waving at him. If I’m not mistaken, an orthopedic bra was thrown his way. Speaking of h-h-hot ladies, Michael had the brilliant idea of having a sexy model girl handing out Taster’s Choice to the public. What a genius idea! And it so matches the carefully constructed image of sophistication and refinery that the brand has adopted over the years. Unsurprisingly, project manager Danny shot down Michael’s libidinous idea, but he had no great scheme to replace it. Instead, Danny spent the majority of the afternoon executing group votes on any variety of decisions: paying a vendor, taking a bathroom break, boxers or briefs. At one point he even had a vote on whether or not to move ahead. I’m surprised there was no vote on the voting results. “All those who think these voting results indicate a course of action say Aye.” Who would have thought Danny would foster such an environment of chaos? Maybe Stephanie, which would explain why she literally hid under a table to tackle her work.

Meanwhile, Net Worth was off and running. Neck scarf aficionado Angie took the helm as the master and commander of the team and immediately campaigned for an all American theme. The woman was on top of her ideas like gangbusters, and poor Chyna, I mean, Kristen could barely keep up with the minutes. Yeah. They’re gonna win.

And just like that we returned to the quagmire of creativity that was Magna. Alex did a little complaining, and I couldn’t help wondering if he was the secret love child of John C. McGinley and “Who Wants to Be A Millionaire” winner John Carpenter. Bren, meanwhile, came up with the cool idea of giving away iPods. Sweet. Michael wasn’t very happy though. He wanted his showgirl (preferably one named Tiffany). In protest, he pouted in the corner, donning a serving tray as a hat. Oh, and did I mention that Michael’s exempt this week? Sigh.

Alex_millionaire

The next morning, there was some minor drama in Team Magna as Michael refused to do any sort of heavy lifting. When Danny had the nerve to chide him, Michael let loose a torrent of curses and empty threats, all of which indicated that Michael most likely had a very small penis. Later that afternoon, Net Worth’s event seemed to go off without a hitch. They even had a faux-debate between hot and cold coffee. Oddly enough, Gwen Ifill moderated (and boy, did she suck). Just about the only flaw in Net Worth’s plan was having rage-aholic Chris on people patrol. “Anyone want ten thousand dollars? Anyone? HEY GET YOUR ASS OVER HERE!!!!” he seemed to yell. Who else can’t wait for this guy’s firing episode.

We watched Net Worth for about two seconds, and when it was clear that they were basically flawless, we cut back to Magna where an unenthused Michael attempted to attract people to the event. In an interview he babbled about how bad everything was, and good god! His head is anchoring a spider web. I’m not even joking! How did that happen? Was he droning on for so long that a spider actually had time to sew a web from his head? His HEAD!

spider_web

After the events were over, everyone seemed to don their Target outfits and face the judges. Hey, the judges look like a Target ad also. And here come Donald and Carolyn. Dammit, they’re wearing red, white and black too. Wow, the entire room is painted that way. What is going on? Are they going to sell me paper towels? No, they didn’t do that. Instead, they gave the win to Net Worth which cheered its way to victory. Magna meanwhile looked away dejectedly. Erin in particular had a slow-mo cutaway reaction that seemed to simply say “I think I forgot to flush the toilet this morning.”

As a reward, Net Worth was flown around Manhattan on a big helicopter. “There’s the Empire State Building!” exclaimed one of the members. Uh yeah, you’re flying right next to it. Not that easy to miss. Meanwhile, down in the loft, scandal was brewing. Everyone wanted Michael fired. Even though he was exempt, the whole crew felt confident that they could still get him canned. How? Not sure. Let’s not forget these people are idiots.

Anyway, the boardroom doors opened and Erin marched in first with the determined swagger of a secretary looking to refill some coffee (Taster’s Choice, natch). Maybe Erin wanted to be Rhona’s apprentice all this time. But no. Instead Erin launched into a sing-songy opening argument that reeked of My First Law Class. “Exemption is a word that has meaning… and exceptions,” she said as if reading to a mentally challenged armadillo. While everyone made a strong case that Michael was in fact lame, lazy, and useless, the simple fact remained that he was exempt. Irascible George asked why Danny didn’t just tell Michael to buzz off. “I handled it like a gentleman,” Danny responded. And by “gentleman”, he meant “incredibly disorganized mess”. He then added “Well, to be honest, we voted and decided I should act like a gentleman. And then we voted again and opted for gentleman, not gentleperson.”

Perhaps frustrated with the lunacy in his boardroom, Trump eventually honed his inner Chenbot and told Danny quite robotically, “You’re the team leader… sort of… like… a little bit… I don’t know… you’re not much of a leader… unfortunately.” He was just a few “STOP”s away from being a bona fide telegram. And for the record, Trump Telegrams are the number one telegrams in the country. They earn more than three billion dollars a year.

danny_boardroomEventually Danny returned to the boardroom with Michael and Stephanie, and before long, The Donald officially anointed Magna’s performance as “a disaster.” Man, there’s really no gray area with this guy. Trump cornered Stephanie and asked if she thought Michael and Danny were just two male losers. We then cut to Carolyn smiling like it was Christmas day at the mere hint of male bashing. Awww… She’s so happy! Anyway, in the end, even though Michael did a “terrible, terrible” job, Trump decided to abide by his rules and fired Danny. Eh, it was pretty inevitable. The guy sort of sucked. And yet, I sort of liked him. Kind of makes me want to go grab a guitar and sing a song, maybe join Greenpeace.

Well, time for the walk of shame. Danny emerged happily from Trump Towers as he and the doorman exchanged thumbs up. I don’t know what the doorman was thinking. Probably something along the lines of “I stand out here in the cold, and you don’t have the decency to tip me? Yeah, thumbs up to you too motherf–cker.” Nevertheless, Danny jumped into a cab and drove off into the cruel, guitar-unfriendly night. We then cut to commercial, and there was Robin! All grown up and in her very own spot. Wow, she really works that vacuous angle well. Anyway, upon return, Danny sat in the back of the cab for his show ending confessional, but instead of addressing the camera and repressing his rage amidst a string of forced niceties, Danny busted out his guitar (eyes rolling) and put his feelings into song. Please shut him up. Here’s to hoping that taxi accidentally drove off into the East River.

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14 Comments

  1. 1
    chettogirl
    Posted February 4, 2005 at 5:36 am

    THat episode was SUCH a let down after last week’s fun. Magna didn’t put up a unified front, and they shouldn’t have tried to get Michael out of there if they weren’t going to all present the same story. And the person who really messed up that unified from was Stephanie, who was mad about an idea that was hers!!! I was so annoyed.

  2. 2
    British
    Posted February 4, 2005 at 5:49 am

    Stephanie with her hair done up + glasses = hot. It’s all about the glasses. Not sure why she was hanging under the desk for her call. At least we got a good boot shot. When she goes to the boardroom, hair is striaght, no glasses, I’m like “meh”.

    Michael did NOTHING for the ep, and the producers saw to it we saw every minute of it. I would have preferred to see Tana explode on one of her marketing schemes. Net Worth got almost no screen time, but they won, so it doesn’t matter.

    Danny was wrongully fired. He should have been kept on for entertainment value. He was clearly the most colorful candidate.

    Michael should have been fired, so he can go back to his original job: an Elvis impersonator.

    Wonder what was done that was so bad that both teams were called into the boardroom for next week’s ep. You can tell the promo makers are really trying to lure in viewers.

    “Next week, an explosive boardroom. What would make Donald say THIS?!??”
    Donald: “Uh, er, I don’t know what to say.”

    There was almost no Caroline this week. Not even a soda jerk reference from George.

  3. 3
    British
    Posted February 4, 2005 at 5:53 am

    Interesting. Michael’s website prominently features him and Danny right on the front page. Wonder if that was before the sparks flew.

  4. 4
    Kimmy
    Posted February 4, 2005 at 6:52 am

    Did you guys hear the voice-over when they were talking about the IPods? Michael must have said “Ipod is crap” because the voice over was “Ipod is GREAT.” And it was the voiceover because it was completely louder than the other audio that was going on at the time.

  5. 5
    Posted February 4, 2005 at 7:34 am

    “Danny emerged happily from Trump Towers as he and the doorman exchanged thumbs up. I don’t know what the doorman was thinking. Probably something along the lines of “I stand out here in the cold, and you don’t have the decency to tip me? Yeah, thumbs up to you too motherf–cker.”

    I almost spewed hot chocolate all over my monitor on that one! Thanks for the chuckles this morning.

  6. 6
    jaimie
    Posted February 4, 2005 at 8:05 am

    thanks for a good laugh this AM B-side.

    did anyone else notice when Stephanie & Michael got into the elevator and Stephanie slipped her arm through Michael’s arm? She’s slick! guess she’s just playing her cards right. maybe that was their plan all along… get Danny fired. oh wait, but she was in the pow-wow to get Michael fired…i’m so confused!

  7. 7
    British
    Posted February 4, 2005 at 10:07 am

    In The Apprentice, we have learned that while you may be best of buds one week, you will be at each other’s throats the next week. Why? You gotta get the other person fired. Witness the great alliance and then the insurgency of the M&M twins. Blonde hair and denim were flying everywhere when it was boardroom time.

  8. 8
    LizLovesTARgasm
    Posted February 4, 2005 at 10:24 am

    Hey B-side…
    Another fab recab (oh speaking of fab…we should change Fabrice’s name over on Bachelorette stuff to FABrice)….sorry ’bout that – got off on a tangent. Still p.o’d from that episode. Anyway, just wanted to comment on the taxi. Anyone notice how convenient and funny it was that Danny hops into a cab with the roof banner reading “HOTJOBS.com” — maybe they have lounge acts available on there!? So glad they got rid of Verna. Personally, I think she’s a professional actress and they put her on the show intentionally to stir the pot. She was a pain in my ass hole. Makes you wonder if reality really is reality anymore. I have the same feelings for Bachelorette and FABrice.

    Also, loved the Alex reference!

    And quite astonishing that every episode of this new season – the firing has been of the Project Manager who is generally the “elite” of the group — especially in the first few episodes. You would never have seen that in prior seasons. Goes to show you what’s left!

  9. 9
    chettogirl
    Posted February 4, 2005 at 10:33 am

    did anyone else notice that the only people who seemed to have attended the union square coffe carnival were old black ladies? i was scanning the crowd for my grandma. must have been a bus from the sacred olive grove first parker avenue baptist church.

  10. 10
    mkognito
    Posted February 4, 2005 at 11:02 am

    Funny, chettogirl! I noticed that, too!

  11. 11
    Retroqueen
    Posted February 4, 2005 at 1:48 pm

    I just started reading your recap, took a large sip of coffee (Nescafe Columbian) , burst out laughing after reading your first paragraph and promptly sprayed my java all over my monitor and desk………. if the rest of the recap is as funny as that was you’ll brighten up this dreary, freezing rain of a Friday……(that is after I clean up my desk)

  12. 12
    jaded
    Posted February 4, 2005 at 4:07 pm

    “Rhona, I Wanna Phone Ya”

    ROFLMAO!!!

    That is too good!

  13. 13
    Posted February 4, 2005 at 5:46 pm

    A most blah episode. Verna pulled a Verna, and that was so obvious; she was not prepared to get in there and mix it up. (Or maybe, she was left out of the off camera sex romps because of the institutional racism of her teammates, and thus lacked that extra ooomph to make it through the day that one gets when having frequent sloppy sex).

    Not enough Carolyn in the episode also.

    Actually, I thought this task was generously funded, and Michael’s idea would have worked had not the women gotten all nanny-nanny. Like gosh, using sex and women to sell product, that’s just crazy! Crazy! It would be like, I dunno, putting a sexy actress in a film and trying to make money on her image. That is just so, uhm, out of the box and absurd!

    They had some $70,000 odd dollars… they could had a massive spread of breakfast foods like donuts, hired a mix of models (and/or stripper wannabe model types), and still gone with the Ipod giveaways, plus a cash award or two. Maybe have Ms. Columbian Roast, versus Ms. Mocha Java where people could have voted, with the tag line, “Taster’s Choice, It’s All Good, baby!”

    But noooooo, they blow almost $60K on an event planner and still no marketing theme.

    The only thing that perked me up and made me say “hmmm” (other than my Carolyn fix) was noticing that Danny’s guitar looked like an Ovation, which is the same guitar my wacky sister wants to get after having spent $900 on a guitar that she now feels is “just not me”.

  14. 14
    cutebutstupid
    Posted February 7, 2005 at 4:37 pm

    The bit I find amusing in all of this is that, yet again, a contestant has managed to screw up the intended, DRAMATIC, double firing.

    Last season, Sandy and Raj were set up to fail on the home renovation task. But then Sandy went and got all competent on us. That task was so clearly set up to be THE BIG DOUBLE FIRING, that later, when Trump had to do a double, he almost apologised to Wes, with his, “I’m sorry. I just have to do this.”

    This year, with the planned double firing coming down this week, (I mean, it’s all over the web: FIRST TIME EVER! BOTH TEAMS CALLED TO THE BOARDROOM!) Verna went and screwed that up by bailing after six days.

    However: The Wes and Maria firing was awesome, and it looks like this week’s Boardroom might be unique.

    Sometimes, spontaneous is better than planned…

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