OWN is doing a special titled Oprah Builds A Network…sounds like they figured out that the only way to get viewers is to get her mug on that screen. The special will be a two-part primetime special showcasing Oprah’s first year as CEO, and it’s set to air this Sunday and July 15th at 9PM ET/PT.
USA Today said that Oprah is going to “showcase her “innermost thoughts” about the highs and the lows she has faced in creating her cable network.”
I’m sure the special will show Oprah being humbled, not understanding why her network isn’t working, and how she realized that she’d actually have to work instead of putting her name on something. This whole thing sounds like OWN is really scrambling more than ever to get on it’s feet.
So what I want to know is what part three is about…and what they’ll call it? “Oprah Built It, and They Still Didn’t Come?”